Lawn Signs Are Durable, Portable Advertisements

Take a trip around town and you will probably see at least one sign stuck in the lawn of a home or business. It may be advertising a house for sale, a residential or business service, or support for a new regulation or political candidate. Though these lawn signs are flexible in purpose, they are rigid in design, making them perfect all-weather advertisements.

Cheap Banners In Price, Not In Construction

Signs for lawn display come in many sizes, ranging from those small enough to announce a garage sale to versions that promote a business and a list of its services. Advertisers select from 4mm coroplast and 3/16-inch foamcore material. When they choose coroplast, they can dictate the flute direction, grommet placement, and include an h-stake.

Both types of material support printing on both the front and back sides, if desired. This enables advertisers to capture the attention of prospective customers coming from both directions. Based on the placement of this signage, this can be a very important consideration. Advertisers want the most bang for their marketing dollars so they should place these signs in the most visible areas and design them to maximize viewership.

Lawn Sign Printing Tips

When designing this signage for printing, follow several guidelines from the experts. Begin by realizing that potential viewers will be passing by in vehicles and on foot. Therefore, the content should be easy to read and remember. Include the business website address or add a QR code so smartphone users can take an image of the sign and get to the website through a QR code reader. Include the name of the business, telephone number, and email address if space permits.

Every good advertisement includes a call to action, a statement that gets viewers to take the next step. Use the sign to announce a discount, one-day sale, or free gift with purchase. When advertising for political purposes, include the voting date so viewers know when to head to the polls. If the sign is used for real estate purposes, add the date and time of an upcoming open house.

Rigid lawn signs that feature simple, concise content and clear images are the most effective. Use bold colors to capture attention and emphasize main points. Avoid the urge to cram information onto the sign, instead leaving some white space to make content more legible. Save all the details for the website or in-store advertisements.